La sessantatreesima edizione del Salone Nautico di Genova è alle porte.
La manifestazione si svolgerà dal 21 al 26 settembre, rinnovata con un concept avveniristico, il Waterfront di Levante progettato dall’architetto Renzo Piano, che consentirà di usufruire di una piattaforma unica al mondo in grado di ospitare le eccellenze dell’industria nautica internazionale.
La ricerca del connubio perfetto tra il bello e il ben fatto, tra innovazione e stile, tra il design raffinato delle linee geometriche e l’attenzione ai dettagli delle decorazioni degli interni, avvicina sempre di più la nautica al settore dell’arredo. Le spettacolari imbarcazioni sono vere e proprie case galleggianti progettate da architetti e interior designer.
In questa splendida cornice è stata organizzata da Circle Dynamic Luxury Magazine e dal suo direttore Margherita Celia Bertolotti, in collaborazione con i Saloni Nautici, la VIP Lounge.
La VIP Lounge 2023 rappresenta un progetto raffinato ed elegante, realizzato con arredi e complementi di design di eccellenze produttive italiane.
La collezione Visio di Masiero illuminerà questo ambiente esclusivo riservato alle istituzioni, alle autorità, agli armatori, imprenditori e media internazionali e italiani, invitati per vivere un’esperienza immersiva tra arte e design.
Autore dell’articolo Alessia D’Alesio Global Marketing & Communication Manager
MASIERO opens in China and showcases its most representative collections at 2023 Design Shanghai (8-11 June), one of the leading events in China’s designer furniture and lighting sector.
Masiero takes up the challenge of the Chinese luxury design market and opens its first Asian branch in Shanghai – the third worldwide, alongside North America and the Emirates.The Treviso-based Group, with HQ and production facilities in Casale sul Sile (TV), where the company was founded in the early ’80s, is specialised in the production and distribution of high-end lighting, especially on a bespoke basis.And it is precisely custom projects that will form the focus of the company’s presence in China, and in Asia in general.
Enrico Maria Masiero comments: “In China, we will position ourselves exclusively at the top-end of the market, offering highly decorative lighting solutions to a high potential market.When we decided to open a branch this year, we focused on the area of Shanghai due to its large high-end local market and numerous architecture studios. After China, we aim to expand more generally into the Eastern market, touching on Singapore and Hong Kong, where we already have customers. We decided that Design Shanghai – the most prestigious and authoritative event in the designer furniture and lighting sector in Asia – would be the best showcase for our products.” Enrico Maria Masiero – Ceo
Design Shanghai 2023 – Stand 1B26
At Design Shanghai 2023, Masiero will be showcasing a selection of the brand’s most iconic collections in terms of materials and design, and all rigorously CCC-certified.
Design Shanghai 2023 Shanghai World Expo Exhibition & Convention Center 8-11 June 2023 Stand 1B26
Come to visit us!
Author of the article Alessia D’Alesio Global Marketing & Communication Manager
“This year’s Euroluce is a compelling international event of the highest level for the lighting design sector. With its renewed format, it aims to improve the experience of visitors from all over the world and to showcase the latest innovations introduced by Italy’s lighting companies after four challenging years. We will also be featuring at Fuorisalone, in Brera, with an original installation by Studio MILO named “Oltre la Forma”, to amaze a less specialised public but no less interested in lighting design with particularly decorative solutions”. Enrico Maria Masiero – CEO
Different concepts and spaces for the two Masiero installations on show at Milan Design Week.
New designers interpreting their collections based on their different approaches to one of the fundamental aspects of any design project – lighting.
EUROLUCE 2023 – HALL 11 | BOOTH 202
Euroluce 2023 will be very different from the previous ones, with a complete rethinking of the layout of the light fair based on a project by Lombardini 22. A loop-shaped plan will optimise routes taking into the pavillions elements that are typical of city spaces to foster the creation networks and community. An ideal city, enriched by interdisciplinary and experiential cultural content, exhibitions, talks, workshops and installations.
Masiero will present the new indoor and outdoor collections, designed by internationally renowned designers, in a Booth projected by Nooii Agency.
When designing the exhibition space, we placed a strong emphasis on eco-sustainability. Our project features walls made from eco-sustainable, fully recyclable materials, which can be repurposed within the company’s showroom to reduce waste. We will also be installing a garden within the exhibition space, featuring real plants that will later be transplanted to the company’s gardens. Finally, we will use furniture crafted from natural fibers or other materials with a minimal environmental impact. (cit. Nooii Agency).”
HALL 11 | BOOTH 202 18 — 23 April 2023 9.30 am/6.30 pm
OLTRE LA FORMA – BRERA DESIGN DISTRICT
In Via Statuto 16, at the heart of the Brera Design District, visitors may admire the fluid and anthropocentric installation “Oltre la Forma” by Studio MILO, showcasing the new surrealist “Visio” collection by the duo Nava + Arosio Studio and “Cordea Giardini” by Favaretto&Partners, both in an exclusive limited edition for the Design Week.
Our inspiration for designing this year’s exhibition, just as it was last year, came from the product. The space was treated as a blank canvas, providing the opportunity to create a bespoke project for the Visio and Cordea collections. At the heart of our design lies the concept of dialogue: between the lamps, architectural elements, and between light and space itself .(cit. Studio Milo).”
Via Statuto 16 – Brera Design District Opening 18-23 April 11 am/9 pm Press Preview 17 April 11 am/6 pm
“Maison & Objet in Paris is the 2023 first international stop through which we will be promoting our contemporary lighting collections and consolidating the Masiero brand.
We are determined to be present in strategic areas for our market, in constant dialogue with our target public as interior designers and architects”.
Enrico Maria Masiero – Ceo
Set at M&O Today Pavilion (Hall 6/ Booth I48), characterized for contemporary lifestyle products combining originality and innovation, Masiero will show, among others, the latest “Posy” and “Iglù” lighting families, together with “Nappe”, “Horo”, “Sound” and “Honice” longseller collections.
“Downtown Design, Dubai Design District (D3), 9-12 November 2022, is the third international stop, after Milan Design Week last June, and High Point Market a few weeks ago in US, through which we have been promoting our contemporary lighting collections and consolidating the Masiero brand worldwide.
Renewed energy after the significant Milan Design Week, with which we are determined to be present in strategic areas for our market, in constant dialogue with our target public; I’m thinking about designers in particular”.
Enrico Maria Masiero – Ceo
Masiero will take part to Downtown Design, Middle East’s leading fair for contemporary and high-quality design, showcasing international and regional exhibiting brands, manufacturers and designers, in a partnership with the local company’s partner Huda Lighting, an over twenty years of experience lighting solution provider for projects in the hospitality, retail, commercial, residential or industrial market segment of any type and size.
Masiero at Downtown Design 2022 will show, among others, the new 2022 Posy lighting family, together with Horo and Vegas collections, presented for the first time in a physical trade fair.
MASIERO, is in constant fervor and continues its brand consolidation strategy and its promotion of new collections and iconic items on international markets by participating for the first time in High Point Market (22-26 October 2022), a leading furniture show in the United States, through its subsidiary MASIERO USA LTD.
At the autumn edition of High Point Market, Masiero will be showcasing some of its most representative models in terms of materials and design, alongside the latest collections, Posy and Iglù, premièred at Milan Design Week in June 2022.
Iglù (2022, designed by Oriano Favaretto): a collection of harmonious compositions of metal spheres suspended in mid-air. These fixtures diffuse the light through a protective wire mesh, turning the spheres into true jewels of light. The source is a LED embedded in each sphere, which projects regular patterns onto the surfaces.
Posy (2022, designed by Sara Moroni): a very personal, visually striking yet elegantly minimalist bouquet of light. A brass bar structure in a sleek, brushed galvanic finish supports one or more opal glass diffusers. The collection comes in a wide range of designs, shapes and sizes, including single and multiple suspensions or flower-like bunches.
Horo (2021, designed by Pierre Gonalons): great decorative all-rounders, for a collection of ceiling, floor, wall and table lights. A golden metal structure contains a disc of prism-effect glass with a distinctive diamond finish or alternatively of striking marbled-effect glass. In 2021, Horo was honoured with the Good Design Award, a prestigious international award, in the lighting design category.
Vegas (2021, designed by Marc Sadler): inspired by Las Vegas architecture, this is a “Timeless Classic” collection of striking suspension lamps, combining the classicist, geometric style of large Art Deco lamps with a more contemporary pairing of glass and metal via the most advanced craftsmanship methods. Thick glass is subjected to a particular heat process that deliberately deforms the pieces, resulting in exquisite strips of extremely similar but non-identical glass featuring trapped air bubbles – just like the works of the great master glassmakers – giving each lamp an evocative charm of its own.
Nappe (designed by Marco Zito): original suspension lamps offering a contemporary take on tassels, traditionally a decorative element of curtain ties. The project comprises 10 variously shaped metal elements and trims that can be combined together to produce compositions with three, five or ten light sources, arranged in a line, circle or rectangle.
Sound (designed by Giovanni Battista Gianola): a family of stylish lamps that diffuse light through slender metal rings encasing a double circular diffuser in white, blown, silkscreened glass. The fixtures come in striking multiple suspension versions, but also as floor, wall and table lamps, available either in a brilliant brushed gold finish or in an elegant two-tone variant in brushed brass and matte black.
Honicè (designed by Oriano Favaretto): variously sized rectangular slabs of translucent onyx marble, the marmor alabastrum of the ancient Latins, rich in veins and set in a suspended frame of matte gold metal. A LED light source allows the light to filter through the polished onyx diffuser, enhancing the beauty of the surface and its timeless elegance.
Olà (designed by Masiero Lab): first designed more than ten years ago by the Masiero creative laboratory, the simple round or oval structure in painted metal of these fixtures contrasts with the luxurious cascade of pendants in coloured glass or transparent crystals, making the Olà family of lamps one of the brand’s best and longest selling collections.
EVA (designed by Masiero Lab): an evolution, in terms of design and materials, of the classic chandelier, here featuring a polyurethane and resin structure and aluminium shades.
Palm (designed by Mammini Candido): an original modular system of wall lights in the shape of a fan or stylised leaf to be arranged at will. These lamps can be used to form veritable wall decorations due to the extensive range of materials – such as gold leaf, faux leather, fabric and wood – in which the slender metal structure can be coated.
Come to visit us!
Author of the article Alessia D’Alesio Global Marketing & Communication Manager, Masiero
The Milan design week has come to the end. It’s been a week full of events, during which the city of Milan has returned to the frenetic liveliness that was now just a memory.
Buyers, designers, interior designers, architects, students and even private people have populated the streets of Brera.
Masiero could not miss this long-awaited event and we did it in top style.
From 6 to 12 June we created Rivelazioni, a concept by Studio Milo designed to immerse the visitor in a sensory experience during which to discover the novelties of Masiero and also appreciate the long sellers.
Like a casket enclosing the most precious of jewels, clouds of fabric have gently wrapped the new collections of the Dimore Masiero catalogue: Posy a project born from the creative mind of the designer Sara Moroni.
In the location placed in Via Statuto 16 visitors were also able to admire a spectacular installation of Horo, design by Pierre Gonalons: a cascade of suspension in amber tone framed the social wall, with the elegance that distinguishes us.
The long-selling Sound, design by Giovanni Battista Gianola, has illuminated a splendid marble table by Scapin, recreating an intimate and fascinating corner.
The dehor, fully furnished with elements of the company DA A and customized with fabric flags branded Masiero, paid tribute to the summer, hosting guests during the cocktail party on June 9.
Our guests were served by the staff of Spuma, bartender known to give real taste experiences!
Thanks to all those who have made this Fuorisalone a success, we are ready to start working on the next edition!